A Responsible Summer Job is a campaign driven by T-Media and Taloudellinen tiedotustoimisto TAT. The main function of the campaign is to challenge employers to offer more summer jobs of better quality to 14-29 year old youth. The main partners in 2018 are Telia, Destia, Varma, S-ryhmä, Metsä Group, Barona, Kraton Chemical, Kojamo, Elinkeinoelämän keskusliitto and Oikotie Työpaikat. All in all, the campaign is already engaging almost 400 employers.
The participating employers commit to the six principles of a good summer job, ensuring a positive experience for both the employee and their employer.
For employers – summer jobs are a unique opportunity to make good first impressions on future employees. By acting responsibly with summer jobs, the employer can guarantee that the company is appealing in the future, when the competition for knowledgeable manpower increases.
The general public also expects responsible actions from employers. The Responsible Summer Job campaign is a good way for the employer to demonstrate and communicate their values to the public.
For young people – the logo of the Responsible Summer Job campaign is a promise of a successful summer job experience. A Responsible Summer Job does not only help youth earn their own money, but it also develops essential skills and generates a positive outlook on future working life.
Fees for participating in the campaign are 20 € + tax for micro-entrepreneurs (under 10 employees), 200 € + tax for small and medium-sized businesses (under 250 employees) and municipal employers, 400 € + tax for large businesses (over 250 employees.)
Management of the Responsible Summer Job campaign was transferred in 2015 from the Finnish Children and Youth Foundation to the Economic Information Office and T-Media. In 2017 the campaign had an unprecedented amount of participants, with 371 employers involved. Collectively they generated more than 55.000 responsible summer jobs.
Each year the Responsible Summer Job campaign has a prestigious patron. This years patron is the owner of Finlayson, Jukka Kurttila. In 2017 the patron was the CEO of Perheyritysten liitto, Leena Mörttinen. In 2016 the patron was the CEO of the insurance company Ilmarinen, Timo Ritakallio and in 2015 the patron was the CEO of Helkama Emotor, Satu Helkama.
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